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Día de los Muertos – Cempasúchil: Flower of the Dead

October 28, 2017 @ 4:00 pm - 10:00 pm

Día de los Muertos has many sacred symbols, but none as encompassing as the cempasúchil, or marigold flower. Altares, elaborate crosses and grave sites are carefully decorated in a celebration of life for loved ones past.

Once a year, during the Day of the Dead, traditional that spirits of loved ones visit the living. The cempasúchil (marigold) flowers, also known as la flor de la muerte, are believed to guide the returning souls of loved ones with their vibrant color and smell. Farmers, mainly in deep-southern Mexico, harvest fields of these flowers to be sold in markets especially close to Día de los Muertos, or the Day of the Dead. To bring the tradition alive, the museum will decorate the grounds with beautiful cempasúchiles so that guests can be surrounded by the colors of the festival and the spirits of beyond.

The festivities will begin with music from Edinburg North High School Mariachi Oro and Conjunto Dorado Norteño. Bands scheduled to perform at the event are Tejano conjunto Latin rock group Rio Jordan, local Latin post-progressive rock band Dezorah and spinning tunes to close out the night will be members of Chulita Vinyl Club. Other parts of the festivities include folklórico performances from local dance groups, traditional and contemporary Mexican food, local and Mexican artisan vendors, free crafts, a community altar exhibit and much more.

The 14th annual Día de los Muertos event is included in the regular museum admission: $7 adults (ages 18+); $5 seniors with ID (ages 62+) and students with ID (ages 13+); $4 for children (ages 4 to 12); free for children ages 3 and younger. FRIENDS of the Museum are admitted free as a benefit of FRIENDships. For more information on the event or becoming a FRIEND of the Museum, call +1-956-383-6911. The Museum of South Texas History is located at 200 N. Closner Blvd. on the Hidalgo County Courthouse square in downtown Edinburg.


October 28, 2017
4:00 pm - 10:00 pm
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Museum of South Texas History


Museum of South Texas History
200 N. Closner Blvd.
Edinburg, 78541
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